SOFTECON 2025 - AI on the Stage of Innovations

MEET OUR SPEAKERS

Will AI play a major role and become a director who determines the dramaturgy, or will it remain only as a tool in the hands of creators or a silent backstage performer? How far can we push the boundaries of collaboration between humans and AI so that it is still our performance and not just a perfect simulation? 

Peter Morávek, CEO, SOFTEC 
Peter Moravek has over 25 years of experience in the technology services industry and currently serves as the CEO of SOFTEC. Under his leadership, SOFTEC has further strengthened its position in the region and deepened long-term partnerships with clients in more than 10 countries - including national branches of international groups such as Deutsche Telekom, Orange, Generali, Allianz, KBC, Raiffeisen, Erste, Intesa Sanpaolo, Vienna Insurance Group, and others. He is passionate about the development of human potential through technology, which remains one of his key areas of interest. In his free time, he enjoys travel and jogging, cycling, hiking, and exploring new cultures.

Artificial Intelligence has become an everyday part of business - it is not just a vision of the future, but a reality that is changing the way companies operate. Slavomir Pšenák will share his view on the current dynamics of AI trends from the perspective of a technology leader. He will present practical examples to demonstrate where AI delivers real benefits, as well as acknowledge the barriers, disappointments and risks. Your key takeaways from his session will include a more realistic view of how to use AI to your advantage and what to look out for in practice.  

Slavomir Pšenák, CIO, O2 Slovakia 
Slavomír Pšenák is Chief Technology Officer at O2 Slovakia, with responsibility for IT and network development and innovation. He was previously Managing Director at InoCloud and has many years of experience from Erste Group IT and IBM. He has led several successful projects in the field of artificial intelligence, cloud and digitalization. His expertise combines technological vision with practical solutions for large enterprises.

Innovation doesn't have to start with a large-scale project. Sometimes all it takes is a laptop, enthusiasm and the right people. VÚB Bank shows how to start a meaningful AI transformation from the bottom up - through a community of employees with a passion to experiment and look for internal solutions. During the discussion, we will zoom in on how the bank learns first on its own so that it can later offer AI solutions to clients. The focus will be on efficiency, reusability of solutions and especially on the human at the center of the interaction. 

Tomáš Horníček, Enterprise Architect, VÚB Banka - Intesa Sanpaolo Group 
Tomáš Horníček has more than 25 years of experience in IT. His primary focus is enterprise and IT architecture and new technologies. He grew up in the open source world. He has extensive experience in implementing large and complex projects in the telecommunications and financial industries. He is currently an Enterpise Architect at VÚB Bank. In the role of solution architect he has worked on several transformation projects, such as implementation of a hosting solution, replacement of a billing system at a telecom operator, consolidation of data centers, replacement of a banking core system, transition of infrastructure to the cloud, or implementation of internet banking. 

Generative AI is making its way into software development impacting everything from coding and documentation to interface design. But what’s real progress, and what’s just hype? In a discussion led by researcher Jakub Šimek experts from business and software development will explore where generative AI truly adds value and where it encounters limitations. Together with experienced professionals from business and software development, we will discuss specific practical applications and evaluate how AI has the potential to solve the most critical problems in the application development process. 

Jakub Šimko, Lead Researcher, KInIT 
Jakub Šimko is a Research Fellow at the Kempelen Institute for Intelligent Technologies (KInIT), where he leads the web and user data processing team. His research focuses on topics such as generative AI, human-computer interaction, crowdsourcing and data augmentation. He is interested in how AI in symbiosis with humans can change the way we create and use information. 

Martin Hronský, Chief Architect, SOFTEC 
Martin Hronsky is Chief Architect at SOFTEC and a key creator of digitization projects for the insurance industry. He played a vital role in transforming core systems and implementing modern services for both clients and sales networks. As a technology enthusiast with a keen sense for reality, he strives to balance innovation with business needs. He sees generative AI not just as a trend but as a tool with tangible impact. 

Andrea Borčinová, Head of Retail Business Architecture, ČSOB (KBC Group) 
As the Head of Retail Business Architecture and Development at ČSOB, Andrea Borčinová plays a key role in shaping the bank’s digital transformation. She leads the coordination of business requirements to ensure alignment with the bank's strategic priorities and emerging market trends. With a strong focus on digital innovation, Andrea is passionate about leveraging modern technologies to simplify banking processes and create meaningful, customer-centered experiences.

Peter Petruš, AI Expert, 365.bank 
Peter Petruš has been with 365.bank for more than 11 years. For the majority of his career, he worked as a software engineer, but for the past three years, he has been fully dedicated to the field of artificial intelligence. Since 2024, he has been the first AI expert in the bank. In his work, he focuses on the creation of AI strategy, the implementation of intelligent tools, as well as the implementation of concrete solutions using artificial intelligence in practice.

What if the data suggests it’s better to stay grounded, but your intuition is pulling you in a different direction? Should we treat customers based solely on data, or do we also need heart, experimentation, and faith to “risk” a vision? Daniel Duranka will reveal how Pixel Federation strikes a balance between rational decision-making and the spontaneity of the creative business. He’ll share a real-life story where the combination of data, experience, emotions, and freedom plays a key role. 

Daniel Duranka, CEO, Pixel Federation 
Daniel Duranka is the CEO of Pixel Federation, the largest gaming studio in Slovakia. After completing his studies in management, he joined Accenture, where he gained experience working on over 25 consulting projects across various industries and countries. For more than a decade, he has been combining a systems approach with creative freedom, leading Pixel Federation toward sustainable growth without sacrificing spontaneity.

To help children navigate a future shaped by artificial intelligence, it’s not enough to teach them about AI — we need to prepare them for AI. Peter Agh will demonstrate how computer science education can develop key competencies starting in primary school. Using real-life examples, he will present a dynamic and innovative approach to teaching about AI that helps children understand technology and think critically about it. This talk is an inspiration for anyone who cares about the future of education. 

Peter Agh, author of computer science textbooks, IT consultant 
Peter Agh is the author of successful computer science textbooks for primary schools, published in the Czech Republic. He focuses on designing educational architecture and exploring new possibilities in computer science teaching. With 20 years of experience in software engineering and project management, he also works as an IT consultant and business architect with a strong interest in the intersection of technology and education.

Jana Hermanová, Senior Manager, Innovations, SOFTEC 
Jana is a fan of constant change, dynamics and improvement. She joined SOFTEC in 2023 and brings more than 20 years of experience across a variety of industries, including banking, insurance, energy, pharmaceuticals and healthcare. Jana has been involved in multiple business and IT transformation projects in a variety of roles, from process design expert to program manager. In her spare time, she likes to seek adventure through travel, combining exploring cities and sights with spending time in nature. 

Šimon Skrak, Director for Telco, SOFTEC 
Šimon leads the telecommunications division at SOFTEC for both Slovakia and the Czech Republic. He brings extensive experience in the telecommunications sector, gained through projects in Slovakia, Germany, Romania, the Czech Republic, and Hungary. During his 22 years at Accenture, he was involved in major initiatives, including launch of the company’s newly established digital division in Prague and Bratislava, fundamental transformation of Slovak Telekom, as well digital transformation of Škoda Auto, the largest exporter in the Czech Republic.